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7 Tips for Successful Article Writing

May 26th, 2008

Just imagine if you could perpetually entice thousands of
internet surfers to visit your website and make purchases on a
regular basis!

That’s what writing articles can do for you if you do it right.
If you do it wrong, forget it. Don’t even bother.

To help you become more successful in directing traffic to your
websites through effective articles, I’ve compiled a list of
positive elements for you to include.

Here are 7 article writing tips:

1. Open with a hook that will entice your readers to keep
reading.

Your first four words better be compelling or your readers won’t
stick around to read the rest. So start with an
attention-grabbing headline plus intriguing opening paragraph.

Get to the point quickly and remain on target. It’s easier to
stay focused if you stick to an outline, so be sure to create
one before you start writing.

2. Write lots of how-to articles.

They have great attraction for readers. In this type of article
your goal is to teach people how to do something they are
interested in doing by offering practical tips and solutions.
The best type of articles help readers solve problems or inform
them of the latest breakthroughs in their fields of expertise.

Research your subject well and check your facts. Give concrete
examples and personal experiences to back up your points. Tell
how you faced a problem and solved it.

Your article should inspire action and not just be an
intellectual exercise. Think of it this way: knowledge plus
action leads to growth. Insight alone may not accomplish
anything.

If you’re going to give a list of tips, it’s a good idea to
serve them up in groups of 3, 5, 7 or 10 rather than a larger
number like 17.

3. Be sure to include plenty of original content.

Visitors will remain longer at your website if you offer them
unique material.

Write as if you were speaking to your best friend about a topic
that’s compelling for both of you. For example, imagine that
your friend is just starting out in your field of expertise.What
tips would you share? Use “you” a lot to make your writing more
personal. Concentrate on helping your reader instead of
concentrating on yourself.

You’ll sound like a real person if you write from your heart.
However, beware of being overly casual and avoid too many
personal references.

Here are some winning ideas for you to include in your writing:

* Tell a funny story or insert dashes of humor. * Give
unexpected information. * Share an amazing fact or figure. *
Throw in a surprise element. * Provide information with impact.
* Give a unique spin to a popular subject. * Quote a respected
authority.

5. Use numbered lists and bullets whenever possible when you’re
writing to make skimming easier.

Skimming is the way people read articles on the internet.
Internet articles are different from articles in magazines
because it’s hard to read type on computer monitors.

Use bold headings and subheadings to divide the material and
make it easier to skim. Keep paragraphs short with about three
sentences each and use lots of white space.

6. Your article should be between 500 and 800 words.

Write too few words and you lose credibility. Write too many
words and the reader will be off somewhere else.

7. Be sure to include your author resource box with a live
clickable link.

This is your chance to tell people about what you have to offer.

Become a more skillful writer using these suggestions.

If you do, you’ll soon start writing unique articles with impact
that are a cut above the rest.

Website Template usage, beyond what you already know.

May 18th, 2008

When it comes to search engine ranking “cute won’t cut it”.
While search engines can generate a mind staggering volume of
traffic what they feed off specifically is content. Search
engines utilize software known as crawlers or spiders.
Unfortunately spiders are blind to web design they do not index
images or flash animation. Essentially a spider will visit your
website peruse your content and report back to the search engine.

Based on the creepy little crawler findings your site achieves a
ranking. The higher the ranking, the more visible your site
becomes and a greater number potential customers using search
engines will be more likely to find you. Needless to say our
goal is to achieve the best possible ranking. So given that
beauty is only skin deep and content is king, “Why would you
spend thousands of dollars to hire a professional web designer?”
What’s worse; drive yourself crazy looking for original
concepts, matching appropriate color schemes etc, etc, etc…

Nevertheless people are influenced by the esthetic
characteristics of your design, and quality web design lends
credibility to your brand. While design might not be the most
important reason visitors end up finding your site, it is one of
the key ways to keep them coming back again and again.

Before you do anything rash, check out the alternative. Website
templates are ready-made web designs created to be used as a
basis for fast and high-quality website. Each template is unique
and completely customizable right out of the box. What is more,
most quality template shops will provide you with a free sample
template so you can evaluate the quality of the product and try
your skills before you buy.

These quality website templates are also perfect for self-taught
designer such as myself always hungry for knowledge and looking
for inspiration. I can’t count the number of times I have stared
desperately at my laptop in search of a new idea or two. Now
whenever I’m stuck, one of the things I like to do is browse to
one of these template shops. In seconds I’m perusing through
hundreds of different flash animated templates. Once I come
across a design that I find particularly intriguing I’ll
purchase the template download the complete set of source files
and study it. Ultimately I’ll be able to pickup a new masking
technique, duplicate a fancy movie clip, advance my knowledge of
ActionScript or simply find simpler solutions to old remedies.

In sum you have a couple of options available depending on what
skill you posses. If you feel comfortable around html and you
have time to do it yourself remember you’ll always be able to
get online help in a hurry. Check out the template help center
knowledgebase or speak to a website template specialists about
your problem. Also many good quality template shops will
customize your website template for you and even integrate many
useful script add-ons such as contact forms and the like, all
for a small fraction of the cost of going through a conventional
developer.

Salehoo :Salehoo Dropship Essential Oils

May 15th, 2008

Salehoo: Cheap Wholesale Bath And Body Products
Drop-Ship wholesaler is a wholesale company allowing you to sell a range of products of the company without even touching the products. You don’t need to pay money to purchase goods in bulk from the drop ship wholesalers. You just place an ad on ebay or display products pictures on your online store. When a customer pays you to order a product, you’ll then pay the drop ship wholesale company at wholesale price for the product and the drop ship company will package and ship the product on your name to your customer. Salehoo is a directory that has a massive list of quality suppliers including drop shippers wholesalers and importers, so learn all about Salehoo wholesalers.

Shipping economically is critical to importing success which is the real benefit of Salehoo dropshippers. Wholesale Source: Wholesale niche search engines and also the Salehoo Suppliers. They claim to have the most reliable and legitimate wholesalers manufacturers liquidators and drop shippers

Salehoo Wholesale Nautical Pewter Charms:
One strong benefit I almost left out, is that with a wholesale Salehoo site, you can show potential customers all your wholesale products without having to print a catalog or visit their stores. If they are interested an item, you can always deliver to their stores, but at point you are making an actual sale, instead of just spending time on a sales call. Think of all the time and money you will save, and the extra profits you will make, by taking your wholesale business online. Ebay powersellers trust Salehoo dropshippers and Salehoo prices.

Also Salehoo isn’t just for people in the United States the friend who recommended me lives in Australia, so try to join the Salehoo forums. Finding a wholesale supplier on your own can be a difficult task as there are many pitfalls along the way, which will be the Salehoo customers. See Salehoo Review.

Preventing Your Visitors From Eluding Your Cash Register

May 3rd, 2008

The World Wide Web is probably the biggest technological
advancement in the last 75 years. Every bit of information you
could ever need is right at your fingertips. However, reading
that information can get to be a bit hard on the eyes.

As a Web-surfer, you’ve probably noticed that it is hard to
spend a lot of time reading Web pages directly from your
computer screen. The more information there is on a Web page,
the more apt you are to print it out and read it later rather
then read it directly off the screen. You most likely tend to
scan Web pages, reading only what you find interesting.

Now, as a Web site owner, let me ask you this. Are you
overwhelming your visitors with too much text? Yes, I know,
“copy sells”. However, long text (whether sales copy, reports,
articles or anything else) read from a lighted surface (like
your computer monitor) is not as enjoyable because of the
eyestrain. However, there are ways you can create an environment
where reading is pleasurable.

Get Their Attention With A Catchy Headline

The first thing your visitor should notice is the headline on
the page. Make sure your headline is bold and at least 2 point
sizes larger then the rest of your copy. Most importantly, use a
headline that will get your visitors attention and will interest
them into reading more.

That said… don’t stop there! Go on to include “subheads”
throughout your copy. It has been proven time and time again
that Web site visitors scan before they read. By including
sub-headlines within your copy, you can help them quickly pick
out exactly what interests them - keeping them at your site
longer and increasing your chances of making a sale.

Break It Up

Break up your copy into easy to read paragraphs of about 3
sentences. Use subheads whenever possible. If you have an
extreme amount of copy (long sales letter, extensive report,
etc.) you may choose to triple space between paragraphs instead
of double space. This will allow more “white space” to come
through, thus making it easier on your reader’s eyes.

Break things out even further by using bulleted or numbered
lists. These types of lists are easily scanned so be sure to
include important points or benefits within your list.

Lastly, vary your justification. Flush left is the easiest to
read. However, an occasional sentence or paragraph that is
centered can bring attention to a statement and give additional
visual interest to your reader.

Make The Fonts Eye-Friendly

Use an easy to read font for the main copy of your Web site.
Arial, Verdana or Helvetica are good fonts to use because they
are “non-serif”. This means they have no “feet”, they appear
straight up and down. Non-serif fonts are more easily viewed on
a lighted surface. Serif fonts (like Times Roman) that have
small “curves” or “feet” at the stopping points of the letters
are more easily read in print.

Some other tips include:

 Using a plain black font if possible. Colored text is
very hard to read on a computer screen, as it strains the eyes.

 Avoiding all capital letters as they are associated
with shouting.

 Using bold or italics only to emphasize important
phrases.

 Avoiding underlined text. Underlines are associated
with hyperlinks and your visitors may be mislead if you
underline text that is not a clickable link.

 Creating graphics-free pages for information that your
visitors would be interested in printing out. Since your product
is what your visitors came to your site for, it only makes sense
to place special emphasis on the text. The more enjoyable you
can make your customer’s stay, the longer they’ll visit, the
more likely they’ll buy and the better the chance they’ll come
back.

About the Author

Carmen is the VP Client Relations of Ms. SEO Inc., a Calgary
based Search Engine Optimization & Internet
Marketing Company. Ms. Seo Inc. works with their sister
company Ms. Hype Inc., a Calgary Web Design
Company, and their parent company Cre8 Hype Solutions Inc.,
a Calgary based Internet Marketing Company, to
offer their clients a powerful online presence.

Reasons Why Search Engine Optimized Web Design Benefits Business Owners

May 2nd, 2008

When a business owner wants to attract more business and ultimately increase revenues, perhaps one of the best ways in which to do so is to construct an operational website for current customers and potential customers alike to browse via the internet. One way in which to get as much traffic as possible to an individual’s website is to utilize a search engine optimized web design. This type of design will direct web users to a particular website by matching their search engine entries to the content within the website. There are a few different reasons why search engine optimized web design will benefit these business owners who utilize this method of design.

Search Engine Optimized Web Design Brings Internet Users Right to That Site

In order to effectively use a website to gain business, an individual has to have the website constructed in such a manner that it directs Internet users to that particular site. The most common way in which individuals search for things on the World Wide Web is by utilizing search engines which work by directing individuals to websites which contain words listed in the Internet users search query. A search engine optimized web design has this motive in mind in the construction of a website where the site itself will be targeted in a mass amount of search engine queries.

High Traffic Means Greater Likelihood of a Sale

The first step to gaining business via online methods is to get people to view one’s site. The next step to obtaining new customers is to have such a large quantity of individuals visit a particular website that the sales percentages increase. In essence, the more people that visit a business’ website, the more likely the business is to make a good amount of sales as a result of this website traffic. Search engine optimization techniques will ensure that more people visit your site and increase your sales.

Search engine optimized website design is a great thing for new and seasoned business owners alike to include in their marketing plan and budget in order to increase sales.

SitePromotionResources.com features hundreds of articles, tips and tricks dealing with web site promotion, search engine optimization (SEO), link building and increasing web site traffic. Visit http://www.SitePromotionResources.com today.

Setting up a Web Server - The Most Important Step to Hosting your Website from Home

April 24th, 2008

You might be trying to decide whether you want to host your
website yourself rather than pay a hosting company. Maybe you
just want to learn how it is done, or you want to save some
money by doing it yourself. In this article I’ll discuss the
most important part of hosting your website from home, the web
server.

The word “server” sounds scary and because of this many people
think only a professional hosting company can host a website.
This is not true. A server is nothing more than software that
runs in the background listening to requests from “clients.” The
client in our case is an internet browser, like Internet
Explorer.

How do you get a web server? Most Windows operating sytems come
with a web server that just needs to be installed. There are
also web servers than can be downloaded for free, like Apache.
I’m not going to go over how to do this. In this article I’ll
discuss the concepts and what’s needed to get your web server up
and running and serving your site to the public after it’s been
installed. Every web server is different but the concepts are
the same. By going over the general concepts that are true for
any web server, you’ll know what to look for regardless of the
software you are using.

Like I mentioned before, a server is just software that runs in
the background. A web server is a server that listens to
requests from internet browsers for a specific page, finds that
page in the computer it is running on and then sends it to the
browser that requested it. Keeping this in mind, can you believe
there are actually just two things you need to do to have your
web server configured?

1) Tell your web server where to find your web site. Your
website probably consists of multiple pages. You need to tell
the web server the path of the folder where you keep your pages.
For example, when someone types www.yourdomain.com/main.html,
the server will look in the folder where all your pages live,
and look for file main.html.

2) Tell your web server about your default page. This is the
page that is displayed when someone types www.yourdomain.com in
their browser without specifying a page. The web server already
has some default page names like “index.html” so if you have a
page with this name it will be displayed by default when no
document is specified in the request. You may also add some more
default file names to your web server. If you don’t want to name
your file “index.html” you can tell your web server that your
default page’s name is “mainpage.htm.”

This is basically all there is to configuring your web server.
Actually, there is more, but these two steps will allow your web
server to start serving your website. Of course, there is also
more to hosting your website from home, like getting a domain
name, dealing with your router if you have one, but these topics
are beyond the scope of this article. I hope I’ve convinced you
of how easy it is to set up a web server, which happens to be
the most important step to hosting your website from home.

Anatomy of a Website

April 16th, 2008

Header

The header has a simple job, to remind the user what site they are at. It normally contains the title of the site. If some one had a pet care site, their header might be an off-white background, with the title Pet Care printed in black along with a picture of a dog and a cat.

Global Navigation

The sites highest level of navigation. This organizes the sites contents and pages into broad categories, which are linked to. On a simple pet care site, for example, the global navigation may consist of links entitled, Home, Dogs, Cats, About.

Local Navigation

For sections with lots of pages and content, a local navigation is used to organize it further. Using our pet site metaphor, the Dog and Cat sections might have local navigations with links to content like, Favorite Foods, and Proper Care. The About section may have a local navigation linking to the History and Contact pages.

Body

This is the meat of your sandwhich. This is the bulk. It contains the content belonging to the certain page. On our pet care site’s Favorite Foods page, we will find a list of the dog’s or cat’s favorite food.

Footer

You can have a joke site and still have a footer thats strictly business. Fact is, most site’s footers are just that. In their brutest form, they may just be copyright information. The footer is the end, and normally lowest part of a site. Hence the refrence to one’s foot.

This article gives a new meaning to debatable, as it is simply my take on website organization. In my website design/layout tutorials, I make refrences to these components of the site being developed, and hopefully, this has cleared things up. This topic has also been denounced becuase for many, it comes as common sense. I see this tutorial as positive reinforcement. No matter how many drop-dead effects you can render in photoshop, the basics of organization and layout can keep you from making user-friendly sites.

Written by Cameron Garvie, owner of http://www.mintysites.com/ as well as http://www.RodneyDangerfield.info/, a tribute to the man.

Holiday Decorations on your Website

April 7th, 2008

You’ve probably seen it on sites like Google. They do something
to tweak their site for Christmas and other holidays. The big
question is, when is that type of thing appropriate for business
sites, and to what extent?

For business to business sites, changing some element of the
site itself is not generally appropriate. However, you might
post a picture on the front page of an employee handing out
gifts, or maybe the winner of the office costume contest,
depending on the holiday.

When a site sells direct to a consumer, some additional dressing
up of the site is appropriate. However, there are still
guidelines for what you should and shouldn’t do.

You shouldn’t:

- Do anything that interferes with the user browsing your site

- Make changes so large that your site does not look familiar to
those who have visited it before

- Add any animation that detracts from the content (very minor
animation is okay, but no snowflakes falling over the whole site)

- Use cheesy clip-art

You can:

- Modify your banner at the top of the site to add a Christmas
tree, Santa hat, Jack-o-Lantern, etc.

- Change your color scheme to holiday appropriate colors (green
and red, orange and black), while everything else remains the
same.

- Add a holiday graphic to the bottom of a side menu.

- Simply put a holiday-related picture that also relates to your
business on the front page.

When you do any of these modifications, make sure you save the
original first! As long as you do that, dressing your sit up
occasionally can make customers and potential customers see that
you really care and are not just a faceless company.

Three Way Linking - Webmaster Strategy

April 6th, 2008

Three way linking and concerns.

For many years SEO experts were happy with two way linking or reciprocal linking but in due time researchers anticipated a change in Search Engine’s Algo.

Not before too late it happened and the value of reciprocal linking started decreasing, it can never die but was almost like a dead. Now only escape was one way link, and getting one way link was close to impossible, possible ways were

  • Directories.

  • Paid links.

  • Provide info capable of fetching some links.

Nothing was as easy as reciprocal links, so all the community who were used to reciprocal links thought of an alternative. It is often termed as three way links.

My Site B (secondary site) links to your site X and let X link to my main site A.

B –> X

X –> A

Now if I take this as two, first

B –> X , mysite B is linking is your site X , it should be consider as one way link , so cashing the one way link points.

Again if I consider

X–> A , where your site X is linking to my main site A , also considered one way link in sight of google.

QUOTE

Always Google and other SEs have adjusted their algo according to SEO tricks and SEO tricks according to SEs algos.

Google’s probability of catching you is very less but not 0, google can catch you by pattern recognizing methods , almost all incoming links to A is given a link from site B, that’s the catching pattern. Its almost impossible to scan million of sites to check for such pattern , but then how Google reaches to site B, HOW?

How Google reaches to site B through site A

Through whois

———————-

If both sites have similar whois info, then B is reachable through site A reference.

Same C Class IP

——————————-

If both the site has same C class IP (111.111.111.abc and 111.111.111.xyz is same C class IP) , Same C class IP often means same server, and many amateur SEO experts do this mistake.

Related Site Syndrome

—————————————

If Page A is linking to Site X and to Site Y , similarly Page B, Page C , Page D … (some good number of pages) links to both the sites , then you do a G or Y search with related:http://Y.com/index.html, you will get Site X as related (even though X and Y may be extreme apart with theme) and similarly if you do G or Y search for related:http://X.com/index.html you will get related Site Y, thus Search engine can understand that Y and X are related.

This is not a proven theory , but a happening thing as manual checking is gearing up, once big mamma said precaution is always better than cure, be careful to enjoy the investment on your site.

Have fun linking!

About The Author

Jimmy Spencer

http://www.geocities.com/link_exchange_1/

jilweb@spymac.com

Why is Search Engine Optimization Important

March 24th, 2008

If your business is dependant on customers visiting your
website, then you should take a second and ask yourself if
you’re happy with the amount of business you’re receiving from
your site. If the answer is yes and you’re overloaded with work,
then you probably already had your site optimized or chose other
means of advertising. However, being that you’re reading this
article, you are probably in search of answers or suggestions as
to creating more traffic to your website.

Now that we got that out of the way, let’s address why
optimization is important. For starters, who doesn’t want more
business, right? I mean business is money and almost everyone I
know enjoys making more money. So, with that being said, seo is
an essential part of the online community when it comes to
actually making money.

The reason I’m saying this is because the web is a vast place.
Whatever your company sells or offers as a service is more than
likely offered by many others. Some of your competitors have
probably already had their site optimized. My point being is
that there are probably 100’s if not 1000’s of sites ahead of
you in the search engines.

A professional SEO can rank your site and bring EFFECTIVE
traffic your way. Let’s use an example. Let’s say you’re selling
candles and you want your site to come up in Google when some
one types in “candles”.

Now there is definitely some competition going on to rank for
that key term, but not a whole lot. You’re competing with
roughly 7 million other sites using that term. Now you’re
probably saying to yourself 7 million! That’s a lot! It may
sound like a lot, but it’s not that bad.

The term “candles” was searched a total of 2,580 times over the
last 110 days. This is according to a very accurate tool we use
to find key terms to use. Let’s say you rank #1 for that term
and you get everyone who searched for that term to click on your
site. Now, assuming you get 10% of the total traffic to complete
a sale, that is 258 sales.

Assuming a candle is 5 dollars and each person only purchased
ONE candle. 5×258 = $1290 Not bad right? The hard part is done.
That’s getting people to your site. Now all you have to do is
sit back, relax, and watch sales increase. The possibilities are
endless!